In an inspiring confluence of language, culture, and community, Malayalee Welfare Samaj (Regd.) Bhiwadi, Rajasthan, in association with the Malayalam Mission and All India Malayalee Association (AIMA), is organizing a grand event — AKSHARA KAIRALI PRAVESHANOLSAVAM on Sunday, 27th July 2025 at 03:30 PM at Tree House, Bhiwadi. This celebration is a part of a collective effort to revive and reinforce the bond of the Malayalee diaspora with their mother tongue and cultural roots.

Celebrating Language, Honoring Legacy

Language is the soul of a culture, and Praveshanolsavam symbolizes the first step of young minds into the vibrant world of the Malayalam language. This event goes beyond the traditional Vidyarambham; it is a celebration of identity and heritage. Through this initiative, MWS Bhiwadi and its partners aim to introduce the next generation to the richness of Malayalam language and literature while deepening their connection with Kerala’s cultural ethos.

An Esteemed Gathering of Guests

The event is graced by some of the most respected names in the Malayalam literary and media world.

  • Prof. T.J. Joseph, renowned Malayalam professor and writer, will be the Chief Guest, lending both literary gravitas and inspirational presence.
  • Shri N. Ashokan, Special Representative of Mathrubhumi, and
  • Shri George Kallivayalil, Editor, National Affairs, Deepika, will be the Guests of Honour.
  • The gracious presence of Cartoonist Sudheernath, Governing Body Member of Malayalam Mission, will also add artistic depth to the program.

Leadership and Vision

The event will be presided over by K.R. Manoj, President of Malayalee Welfare Samaj Bhiwadi, President of Malayalam Mission Rajasthan, and National General Secretary of AIMA. His multifaceted leadership and commitment to the welfare and cultural development of the Malayalee diaspora have been instrumental in making such events possible.

The coordination of the program lies in the capable hands of:

  • Sivadas P. Nair, Secretary, MWS Bhiwadi
  • Philipose Daniel, Treasurer, MWS Bhiwadi & Secretary, MM Rajasthan
  • A. Gopinathan, Patron, MWS Bhiwadi
  • Prashobha Rajan, Treasurer, MM Rajasthan

Their dedicated involvement ensures a smooth and meaningful execution of this culturally significant event.

Malayalam Mission: Bridging Generations and Borders

Launched in 2009 by the Government of Kerala, the Malayalam Mission is a pioneering initiative aimed at promoting the Malayalam language and culture among Malayalees living outside Kerala. The mission is an emblem of cultural continuity, striving to preserve linguistic heritage among newer generations of Non-Resident Keralites (NRKs).

Core Objectives of Malayalam Mission:

  • To promote learning and appreciation of the Malayalam language among the youth living abroad or outside Kerala.
  • To establish global learning centers in collaboration with local Malayalee organizations.
  • To offer a comprehensive curriculum focused on language, literature, and Kerala’s rich cultural heritage.
  • To provide free online learning opportunities, such as the Bhoomi Malayalam MOOC, making learning accessible and inclusive.
  • To foster cultural pride and continuity, creating a lifelong emotional connection with the roots.

Funded and supported by the Department of Culture, Government of Kerala, the Malayalam Mission is today a global movement with study centers spanning multiple continents.

Conclusion: A Step Towards Cultural Revival

Akshara Kairali Praveshanolsavam 2025 is not just an event — it is a cultural statement. It stands as a testament to the enduring relevance of mother tongue and native traditions in an increasingly globalized world. Through the collective efforts of MWS Bhiwadi, Malayalam Mission, and AIMA, this celebration rekindles the flame of Malayalam among the younger generation and reinforces the identity of the diaspora.

As young learners take their first steps into the world of Malayalam, they also embark on a lifelong journey of discovery — a journey that connects them to their history, values, and the heartbeat of Kerala. In celebrating this moment, the community celebrates its future.